Since 2015 EMG have been the London Agency for Cirque du Soleil’s annual Royal Albert Hall residency. Over these years we’ve developed a wealth of insight and experience that has delivered year on year success

EMG have been trusted in delivering campaigns that both adhere to our show values but also speaks directly to our London audiences. By tailoring content, whilst still retaining and respecting our guidelines, we are able to position the annual visit as a major event in the entertainment calendar.

Using stand-out media to create ‘moments’ to key audiences has been invaluable and showcasing the scale and prowess of our incredible performances has always remained front and centre in any media selection; previously we have taken over South Kensington tube station, Mail on Sunday wraps, Christmas activations at train stations and even one year creating an exhibition event to celebrate the history of Cirque du Soleil’s visits to London.